Your videos on Instagram
Instagram is the best social network for photos.
Video formats are becoming more prevalent on it each year!
Posting
The easiest way to share your video is as a post.
Videos can now last up to 1 minute when posted in the feed.
- Video format: MP4
- Length: 3 to 60 seconds
- Maximum size: no limit (under 50MB is recommended)
- Orientation: square, portrait or landscape
Stories
Stories are a collection of photo and video content that users can engage with. Stories only stay up for seconds on screen and are deleted after 24 hours.
- Video format: MP4
- Length: 1 to 15 seconds
- Orientation: square, portrait or landscape
Create videos for IGTV
- Video format: MP4
- Length: 15 seconds to 10 minutes for accounts with less than 10,000 followers, up to 60 minutes for accounts with over 10,000 followers and verified accounts
- Maximum size: 650MB for less than 10 minutes and 3.6GB for videos under 60 minutes
- Orientation: vertical